Upselling emails encourage your customers to purchase a more expensive product or make the upgrade. For a product that prioritizes saving their user’s time, such minimal approach to newsletter design resonates with the company’s core values.Ĭreate your free account Upselling Email Design Pics.io newsletter is no-fuss and straight to the point: it lays out the new product features that the users should find useful while also providing a hand-picked selection of the blog articles that may be interesting and/or helpful. Pics.io Feature and Blog Update Newsletter It then shows a quick demo on how users can use that feature themselves, motivating them to try it out. At the very top of the page, they show new patterns that they’ve created using their new feature - custom pattern editor. MagicPattern shows how can you lead in by showing value and only then moving on to the announcement. MagicPattern New Feature Announcement Source: MagicPattern Also, note how the message about “⅓ of our profits” takes up ⅓ of the banner space. The bottom portion tells about the company’s message and how they (along with their customers) help to build equity. The deal itself - 35% off - takes ⅔ of the banner space, while also providing direct links to the store. This email design is a good example of how to structure information if you want to tell subscribers several things at once. Toms Promotional Email with Discount for Favorite Products Source: TOMS When launching a new product or service, a product promo lets your subscribers know that you have something new in store for them. Product promotion is the most common type of email marketing campaign. HBO's welcome email integrates some of the up-and-running shows into its design, informing new customers on how they can use their new subscription. On top of the expected introduction, their design signalizes the modern sensibilities and willingness to innovate. Sender's design is very well in line with modern design trends. In addition to the welcome note, the email also introduces the client to your brand.īe sure to personalize your welcome emails to lay a good foundation for future newsletters. To stay ahead of the competition, check out these email design interpretations that can give you a hint on how to change your email marketing strategy.Ī welcome email is the first newsletter you send to new subscribers. Successful email marketing can make or break the business' success. Ready to streamline internal communications with Gmail? Then sign up for a personalized demo and we’ll walk you through how our tool works in just under 5 minutes.Per SalesCycle's survey, 59% of respondents claimed to base their purchasing decisions on the marketing emails that they receive.
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